Tuesday Feb 20, 2024

The 15 Shocking Truths I Learned From Being Sued By The FTC | PART 1

If your company does $500,000+ a year in revenue and you want a FREE Compliance Assessment on your marketing, go here: https://naoac.com/audit

I’m flying solo in today’s episode, so I thought I would give you guys a DEEP DIVE into the 15 most shocking truths I discovered when I was sued by the FTC. 

 

In the episode, I go point-by-point through the BIGGEST surprises I faced in those 18 months dealing with the FTC. I had heard from friends and colleagues what it was like, but man, did I have some eye-opening realizations.

 

In this 30-minute episode, I went DEEP into…

 

  • The 3 legal mechanisms the FTC uses to completely discredit all of your creative “workarounds”...
  • Why even just a few BBB complaints can trigger full FTC investigations…
  • The initial financial records regulators demanded first (and what that reveals)...
  • How mandated refund periods and disclosures work (and often don’t)...
  • Why you MUST substantiate even basic background claims and credentials…
  • The careful tightrope walk to framing legitimate personal success stories and statistics…

 

And because this is such a heavy topic - I decided to break this into 2 episodes. So this is part 1 coming your way today. Stay tuned for part two and seven more non-obvious lessons about the regulators to come!

 

Don’t forget, if you want a FREE compliance assessment from Greag’s team and mine, just go to https://go.naoac.com/audit-check

 

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