What’s the FTC Up To in 2025?

Happy New Year, everyone! 2025 is already off to a fast start, especially for marketers and businesses keeping an eye on the FTC. 

In this episode of the Don’t Say That podcast, Greg and I break down everything you need to know about the latest developments and how they’re reshaping compliance.

We dive deep into the new click-to-cancel rules that are shaking up subscription models—and that’s just the beginning.

Here’s what we covered in this episode:

• The FTC’s “click-to-cancel” rule—what it means and how to comply.
• Why clear subscription terms are critical to avoid legal trouble.
• The increasing risks of asset freezing in investigations.
• How AI impersonations in ads could soon be banned.
• Recordkeeping requirements for telemarketing operations—what you MUST track.

If you want to stay compliant and out of legal hot water, don’t miss this one. 

Marketing in 2025 is a whole new ballgame, but we’ll help you stay ahead of the curve.